WHAT I BELIEVE IN

If you don't stand for something, you will fall for anything

Empathy for people

I’m someone with the curiosity to constantly learn more about how people interact with digital products. How do you expect something to work? How does it (make you) feel? I can drive people crazy by asking 'Why?' all the time, but I just can't help it.

True passion and perseverance

It's quite unimaginable for me to give up. I have a passion that I can hardly explain, that's why I put it in the things I do. A process can sometimes affect me too much, but that's something I'm trying to improve.

Team is everything

Combining data, design and technology allows us to come up with problem-solving and disruptive solutions. Working in a multi-disciplinary team sparks imagination and takes things to a whole other level. No problem or brief can beat awesome group dynamics!

User-centered design

I’m a strong believer in user-centered design. The experience needs to be intuitive, smart and engaging. The only way to do this is to make a design based on insights from user research: usability testing and interviews.

Detail is key

Details can make the design stand out and enhance the user experience. That’s why I'm a true perfectionist when I'm crafting user interfaces. Being a perfectionist doesn't always allow me to see the bigger picture, so it's crucial for me to take a few steps back from time to time.

Fail, fail, fail gain

Yes, I know. Failing doesn't feel nice. But life would be boring without it. Through reflection on our failure we grow and learn. Throughout the years I've learned that it's an opportunity to learn when you're not feeling comfortable with a process or decision. I've developed the tools to get the most out of my personal development.

Share the same obsession for clever concepts, UX & design
and photography? Let’s talk!