I consider myself a hybrid designer. Someone that adapts to its environment and the challenge at hand. So call me however you like, but the only thing that matters to me is creating meaningful experiences for people and brands.

Research & Insights

Change is inevitable in every aspect of life. I focus on understanding people’s needs in an ever-changing world and creative discovery of solutions to meet those needs. By staying curious, I make sure the products I design are constantly improved. Better products, happier users and higher conversion.


  • Usability testing

  • Customer Journey Map

  • User research

Digital product design

Simply put, I’m in the problem-solving business. With every challenge, I immerse myself in the world of the business and the user to fully understand the problem at hand. It is my mission to create digital experiences that people want to use every day and that delivers the desired result for the client.


  • Concept development

  • User interface design

  • Interaction design

  • Prototyping & Motion design

Strategy & Content

Everything starts with the bigger picture. I support brands in their need for direction. Connecting the business goals with user needs by defining what, how and when they communicate and interact with each other is the key to success.


  • Digital strategy

  • Content strategy

  • Campaigns & Content production

  • Photography & Video

Process design

Not only do I want the best end result, I also care about the people I work with. With my background in leadership, group dynamics and self-reflection I contribute to effectiveness and productivity of the team by facilitating the process. It enables my co-workers to reflect, learn and take their skills to the next level.


  • Group facilitation

  • Learning development

  • Team leadership

  • Workshops & Lectures