Creating products
people love to use

Hi! I’m Simon, a freelance UX designer. I connect business goals and user needs by creating intuitive and clear digital experiences.

What I can do for you

The services I offer that enable your brand to connect with people

Research & Insights

Change is inevitable in every aspect of life. I focus on understanding people’s needs in an ever-changing world.

Digital product design

Simply put, I’m in the problem-solving business. With every challenge, I immerse myself in the world of the business and the user.

Strategy & Content

Everything starts with the bigger picture. I support brands in their need for direction.

Process design

Not only do I want the best end result, I also care about the people I work with. With my background in leadership, I contribute to productivity.

By creating various, very graphic, user experience maps he gave us a lot of insights of where we should put our focus. Simon always puts the end-user first and does some excellent stakeholder management.

Cyril Snijders — Product owner KRO-NCRV

Recent work

A few of my latest projects

View all work

My story

I’m just a guy that loves making people happy and is highly addicted
to burgers. Oh, and occasionally I capture the beauty of the world with
my Canon 7D Mark II.

Read my story


Each industry needs its own approach and has his own users, trends and opportunities. I have experience with working in all sorts of industries to create better experiences through design. Whether it is a promising startup or an established global brand, the same level of detail and quality is required.




Food & Consumer goods

Banking & Finance




Left brain dominance or right brain dominance? That’s no question for Simon. He always uses the whole. When creativity meets logic, it is a joy to work with Simon.

Henny Janssen — Creative Director @ Lukkien


Over the years of working in the digital industry, I have set certain values that I strongly believe in. These allow me to get the most out of every project and collaboration.

Read my manifesto